Meta Abo Brewery Share Company SC (Meta Brewery’) was acquired in January 2012 by the global giant Diageo PLC. Diageo is a truly global organization with over 28,000 talented people and a presence in 180 countries. Across our 21 markets, our brand portfolio represents our biggest strength, and our biggest passion. Be it our global giants,local stars or Spirits brands we use our vision, creativity and courage to drive the growth of our products worldwide. We invent strong brands for today and for the future; upholding the quality of our products and taking personal accountability for both the history and for the future of our brands.
We take our corporate social responsibility very seriously and it is our ultimate goal to have a positive impact in the society we are operating in. As a result of that, we launched our Water of life projects in Ethiopia with our NGO partners on 2009.
Are you ready to join us on our journey to create history in Ethiopia and beyond?
Locations: Addis Ababa, Hawassa, and Adama (please indicate the location you're applying to on your application)
Key accountability
Releasing people’s potential. People capability development through coaching and accompaniment (of both Diageo and Distributors’ field staff) based on License to Sell and License to Coach Principles.
Brilliant execution. Embedding the Everyday Minimum Execution Standards as the way of working. Ensure complaints from customers and Distributors receive timely resolution.
Distributors Development. Developing and sustaining amazing relationships with a number of our key distributors. Develop and drive joint strategy and plans with distributors, have direct performance and P&L responsibility, build alignment on demand & cash plan, support with Key Performance Indicators to maximize our Route To Consumer value chain and working to drive volume “Push and Pull” with a focus on the retail end.
Delivery of field sales numbers. Develop and implement an area operational plan to ensure that objectives in terms of numerical & weighted distribution, volume, Gross Margin, market share and NSV are achieved for the area.
Reporting & Analysis. Consolidate insights and data gathered by team to ensure that hierarchy and relevant stakeholders are fully informed at all times. Develop and input into activity / sales unit plans for the Territory /area and present activities at relevant cycle planning meetings for approval. Ensures the data maintenance processes are fully executed, and holds responsibility for the data quality.
Compliance. Ensure that all teams and Distributors are well-trained and aligned with the Diageo COBC and all corporate compliance and Health and Safety requirements guidelines and are committed to adhere to all the relevant Diageo Policies and procedures, standards and CCE agenda.
Job Requirement
Bachelor Degree
Strong understanding of commercial opportunities and sensitivity to customers’ satisfaction
Basic P&L literacy and previous experience of financial data (targeted trade investment, margins optimization, customer profitability…)
Strong influencing skills, able to set a vision and inspire clients. Authentic in all interactions and able to build true partnerships with customers and internally with other functions.
Strong communication skills, both verbal and written, in Amharic and English
Strong ability to multi-task and operate with pace and agility
Ability to find pertinent solutions in a dynamic and fast-running environment
Passionate about a career in sales
Valid driving license with experience
At least 2+ years’ track record in sales (experience at a manager level would be an added advantage), with specific experience in account management, field sales or trade marketing.