TOR For Social Norm Diagnostic & SBC Campaign Development

Job Description

‘TESFA’ Project

(The Elimination of Slavery in Schools and Families)

About Hope for Justice

Hope for Justice (formerly Retrak) has more than 20 years of experience of working with street children in Africa and 14 years’ operational history in Ethiopia. Hope for Justice works with vulnerable children and communities to deliver holistic support and promote safety to strengthen individuals and communities against modern slavery and unsafe or irregular migration. 

PROJECT OVERVIEW

Hope for Justice has been working for many years to combat modern slavery and unsafe migration in vulnerable communities. Learnings from previous project evaluations have indicated a greater need to implicate key structures in communities in order to better protect children, address harmful social norms that encourage unsafe circumstances for children, and reduce the overall vulnerability of children to modern slavery through socio-economic strengthening of households. As such, the project builds on existing work, adopting innovative approaches such as a modified savings and loans group, expanding the scope of school groups, and addressing social norms through a targeted campaign in the project. The Elimination of Slavery in Schools and Families ('Tesfa' - which means 'hope' in Amharic) project therefore will adopt and deliver a multi-level community-based approach involving individual children, organised school groups, teachers, caregivers of children, and community leaders to address the socio-economic and cultural factors that affect vulnerability to slavery in target communities. This is the third phase of an institutionally funded project. The first phase ran from 2017 to 2019, the second from 2019 to 2021, and this phase will run from January 2023 to March 2025.

Hope for Justice intends to recruit a consultant (or group of consultants) to conduct a social norm diagnostic and co-develop a social and behaviour change campaign (SBCC) with target communities. The timeline for this work will range from February 2023 to June 2023 (4 months), with the SBC to be delivered from July 2023 to the end of the project.

The overall intended outcome of the Tesfa project is to contribute to an enhanced protective environment using a whole community approach to reduce the vulnerability of girls and boys to modern slavery in seven woredas across Wolaita and Hadiya Zones in SNNPR, Ethiopia, which are major zones for modern slavery and irregular migration.

Outcomes for the project and their associated objectives are as follows:

Boys and girls are empowered and protected through having increased knowledge and agency on MS and child rights (CR)

• To equip children with knowledge through community-based school clubs.
• To build capacity for teachers in target schools to identify and report incidences of modern slavery in schools and communities
• To build sustainable child wellbeing clubs in schools that are linked to similar initiatives in order to mainstream anti-slavery training

Vulnerable households are economically improved & have better household and community relationships that help protect boys and girls against modern slavery

• To reduce household vulnerability to modern slavery by strengthening community and household structures
• To support the socio-economic strengthening of women in Self-Help Groups through training in positive parenting and business skills as well as income- generating activities (IGAS)

Community attitudes and practices that enable MS to thrive are reduced

• To co-design, develop, and deliver a social and behaviour change campaign in vulnerable communities
• To train various community leaders on modern slavery awareness and challenging harmful social norms

For more information, please refer to the document below: 

TOR For Social Norm Diagnostic & SBC Campaign Development

Job Requirement

A. Purpose and Major Deliverable

Social and behaviour change (SBC) encompasses any set of strategies and interventions that influences drivers of change and supports local action towards better societies (UNICEF, 2022). Modern slavery is a pervasive issue that is affected by a variety of factors in Ethiopia. Hope for Justice has found through its work that major contributing factors for children and adults entering situations of exploitation are: low awareness of risks associated with modern slavery; poverty and inequality that lead to communities and individuals vulnerable to exploitation, and harmful social norms that may encourage modern slavery to thrive. The Tesfa project intends to deliver training and socio-economic strengthening activities as part of its activities; however, addressing harmful social norms requires to first understand them within the specific context of the project.

The purpose for the consultant(s) will therefore be to first conduct a social norm diagnostic to determine the factors which enable modern slavery to thrive in target communities. Following this, a SBC campaign is to be co-developed with target communities for delivery within the project timeline. The SBC will then be assessed as part of an independent evaluation for the project.  

 B. Methodology

The approach to be used to determine the social diagnostic should be participatory in nature, and representative of the 21 kebeles in which the project will run. This should include all relevant parties, including:

• Community leaders (in various capacities including local government, religious, and youth leaders)
• Schools (including teachers and children)
• Household members (male and female)
• Any other relevant groups

The methodology should include participatory approaches that invite confidence, openness, and transparent communication built on trust and respect, while adhering to Hope for Justice’s safeguarding policies. Some suggested methods may include (but are not limited to):

• Community surveys (with permission from target communities)
•  Community group meetings (with representation for the demographic)
• Focus Group Discussions (FGDs) with key beneficiary groups
•  FGDs / KIIs with key community members

C. Deliverables

The consultant is expected to deliver the following:

For the Social Norm Diagnostic:

• Draft methodology and work plan
• Copies of any tools developed or used for the project
• Presentation of findings
•  Social norm diagnostic report (no more than 20 pages, as possible and excluding appendices)

For the SBC Campaign

• Methodology report and project plan/manual including:
• Any framework used or developed for the SBCC
• Details and evidence of co-development of SBCC with communities
•  Presentation of campaign with operational details for delivery
• Suggested methodology for evaluating outcomes (input into KAP survey to be developed by external evaluators)

All activities should follow Hope for Justice guidance for reports where available, and be in line with the Hope for Justice Child Protection policy, which the consultant(s) will be expected to sign.

D. Safeguarding & Confidentiality

The contracted consultant will be required to read, understand, sign, and abide by the Hope for Justice Safeguarding Policy and Code of Conduct, as well as our data and confidentiality agreements. All materials and information made available for the conduct of the campaign development, as well as all data and information collected as part of the work, are confidential and considered the property of Hope for Justice and must be returned to the organization upon completion of the agreed work.

E. Tasks and timeline

The expected timelines and tasks for the SBCC development of the Tesfa project should be detailed (by activity and approximate timings) in the proposal’s methodology report (details in Section F).

As a guide, the following timelines are recommended for each phase of the work:

While the above is provided as general guidelines and suggestions, it is expected that the consultant will provide detailed activity and time allocation information in the proposal submitted as part of the application (Details provided in the next section).

F. Consultant Profile

Hope for Justice is looking for an experienced team who has:

• Demonstrated experience in project design, implementation and assessment (at least 8 years) in the development context
•  Experience working with vulnerable children, families, and communities
• Experience conducting social norm diagnostic work for long-term, institutionally funded projects. Preference will be given to applicants who are able to demonstrate their experience through previous work.
• Knowledge and experience of using research and design methods that focus on child participation, child protection, and inclusion of marginalized groups; learning projects; as well as working with vulnerable adults in communities.
• Knowledge and experience with community-based activities (including savings and loans groups, behavior change campaigns, child protection, and school-based activities) is highly desirable
• Recognized postgraduate qualification (Master’s degree or higher)
•  Experience working in Ethiopia (or the wider African region)
• Excellent proficiency in and ability to write in accessible English to an international standard

G. Intellectual property rights

The contracted consultant will be required to grant authority at no cost an irrevocable, royalty-free perpetual license to use and to sub-license the use of any material created by the contracted consultant under the terms of this agreement for such purposes as the authority shall deem appropriate.