-Develop short- and long-term plans and budgets for all branding activities
-Develop and implement the brand strategy, including defining style guides, brand guidelines, brand vision and value proposition
-Ensure articulation of Bank’s desired image and position, assure consistent communication of image and position throughout the Bank
-Ensure the appearance of all print and electronic materials such as letterhead, use of logo, brochures, etc.;
-ensure that all marketing materials are in line with the bank’s brand identity
Job Requirement
Qualification
MSC, MA, BA, BSC in Marketing Management,Management, Economics or related fields.
Experience
5/7 years of experience in relevant fields, of which 2 years as team leader property & facility management or equivalent preferably in the banking industry.